Thousands of updates get done every year at google search engine which makes sures to be most reliable as well as prominent results are listed properly. This commitment and the quality of result has helped google in removing the inappropriate result by 40%. Although the vast majority of google updates go unnoticed , it gets noticed when it really rocks the seo boat. Today in this blog we will look at the updates of the google that shaped the SEO in the past and how it can affect further planning, Below are discussed some of the most important google updates.
1. Page Experience Update- SEO professionals and marketers anxiously waited for the update that google revealed in November 2020 and rolled it out in June 2021 and announced its completion in September. Page experience is pretty self explanatory in nature and it intends to improve the experience that users are having on each site by taking into consideration various factors like Core Web Vitals that measures page performance from UX perspective, mobile usability, security issues, HTTPS usage, Ad experience and many other factors that an seo company in meerut can make you understand simply.
2. Google’s Link Spam Update- In a continued effort from google office for those who are affected, Google warned the marketers that In July its link spam update would have the measures and this announcement was made under the Google Search Central Blog under the section improving our systems to fight link spam. Google also advised the SEO professionals to ensure that they are following the best practice for inbound and outgoing links, creating high quality content and improving user’s experience. So if you are searching for someone who follows all the guidelines and works according to the google’s policy then Gyan Uday Technologies are the best ones whom you can contact.
3. Product Review Update- An update released by google to reward the higher quality, in depth review of the product with the greater visibility in the search engines. This update specially targeted the thin content that simply summarizes a bunch of products. This update was different from the core updates and initially it targeted the english language review. Google also asked the content creators to ask themselves about the product reviews of their product, whether they are able to express the expert knowledge about the product when asked, are they able to show what the product physically looks like.